The like feature on Instagram has gained tremendous popularity since the time it was introduced.
It is probably the most used feature on Instagram, mostly because it is so accessible, merely a single click away from us.
Considering the steadily increasing popularity of this feature, the number of likes you receive tells a lot about your profile; no wonder the algorithm uses them to rank posts.
What Are Likes In The First Place?
The like feature is familiar to us from Instagram's cool sister (or brother, if you prefer), Facebook.
We hit the like button whenever we want to give a word of praise to a post that interested us (without actually saying the word, or leaving a comment).
Wanting to be loved and appreciated is a human thing; in recent years, it was evident how this desire is so strong these days, people will do anything to get many likes on their posts.
A word of warning: likes are not the only important element on social media; you have to remember that everything starts with content - the better its quality is, the higher chances for it to win the users' hearts (and likes) naturally!
Here are a few reasons why likes mean a lot on Instagram in 2020.
Increase Your Followers
An obvious outcome of likes is an increased follower base.
In case you didn't know, great numbers of likes work like magic in attracting more followers! After all, the followers' count is another crucial factor for any account aspiring to become the most trending and talked about on the app.
Therefore, a fast and efficient way to get more followers is through likes; they affect one another.
Combining these two yields the most 'lethal' outcome social-media wise and is beneficial for any Instagram account!
Promote Your Profile
Another advantage of having a dazzling number of likes is that 'likable' content arises many people's curiosity, seeing those likes as a guarantee for the content's uncompromising quality; from photos to videos, and whatnot.
Therefore, once you've hit a particular benchmark of likes, the 'snowball' effect will kick in, making your profile more popular, and, in turn, increases the chances of sponsors or brands to initiate a collaboration with you.
A Shortcut To The Explore Page
Yes, you're not misreading or hallucinating; why do you think you see the certain posts you find on the Explore page over others?
The answer is simple (yet, it doesn't mean there isn't work to be done for this sake).
Instagram's algorithm only chooses the posts scoring immense likes' numbers to feature in this most respected place, amounting to another notable and indispensable advantage of likes.
See Your Profile's Reputation Growing
The Instagram algorithm uses likes as a primary measure to rank the content's quality on the platform, meaning that content with a mass of likes is more likely to appear at the top on people’s feeds and even on the explore feature.
Once you've expanded your profile's exposure, you will reach more people in no time.
If you bring the Instagram algorithm to your side, there’s nothing that can stop you from reaching the top as fast as possible.
One final note about reputation: if your primary goal on Instagram is becoming a social media persona, you should read about our essentials for every Instagram influencer in the making.
In such a competitive sphere as Instagram, one must maintain the most appealing profile possible to stand out, beat their competitors, and win sponsors' and brands' attention.
The key element to winning this battle once and for all is making sure your profile leads the different 'Most Popular Profile' lists on the internet.
If you're impatient to see the algorithm finally 'noticing' you, you can always buy Instagram likes and pave your way towards Instagram stardom today.
Every user interaction feature on Instagram affects your account's reputation greatly, and likes are no exception.
Therefore, now more than ever it's essential to post high-quality content that will make a name for your profile; soon enough, you'll find that creating such content is the safest way to reach the Explore page.
One final tip; remember that your fans are the ideal 'ambassadors'; they will recommend your profile to their friends and bring in more likes!